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Country
United States
Completed
May 2026
Work Type
Website | Rebranding | Social Manager
Technologies
Figma | React
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Íntimas by Lorena
#17/20
Objective
Build a solid and sophisticated identity for the luxury market, portraying a human, close, and conscious brand. The goal was to educate and inspire a community of women on how real products generate genuine impact without selling fantasies.
Description
Íntimas by Lorena is a luxury brand dedicated to women's intimate wellness and empowerment. Its rebranding and digital platform focus on conscious education, emphasizing genuine product impact through an approachable, elegant, and refined tone.